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| Are Search Engines Male or Female More column inches have been written about how to please the search engines and persuade them to bestow favour on your website than almost any other internet-related topic. But as far as I know no-one has previously tried to understand their gender: do they behave more like a man, or more like a woman? Understand their gender can surely help us to gain a better insight into how to appeal to them. |
| The Power of Original Copy Almost every internet user begins their web experience in the same way - with the start-up screen of either Google, Yahoo! or MSN. These three firms control a staggering 95 percent of the internet search market, carrying out over 2.5 billion searches each day. |
